All Ears extends partnership with Swedish Hockey League
Stockholm, September 18, 2024
All Ears is excited to announce the extension of its partnership with the Swedish Hockey League (SHL), Sweden's top ice hockey league. This renewed multi-year agreement solidifies the ongoing collaboration, enabling SHL to continue leveraging All Ears' cutting edge AI-based solution for tracking and analyzing spoken media coverage across various platforms.
Måns Nodbrink, Senior Key Account Manager at All Ears, said:
"We are really happy to receive continued trust from the organization behind Sweden's No. 1 professional ice hockey league. The SHL team consistently challenges us to develop our service further, and we're committed to supporting the clubs in tracking media mentions and providing valuable insights. The cooperation between All Ears and SHL has been exciting and energizing from day one, and we look forward to further assisting the teams in the SHL."
All Ears specializes in monitoring, analyzing, and providing insights on the spoken media landscape using advanced AI-driven technology. The company's platform offers extensive coverage across various channels, including radio, TV, podcasts, YouTube, TikTok, and other voice and video-based platforms. This unique service allows organizations to track what is being said about them or their brands in real-time.
The collaboration provides SHL with comprehensive access to All Ears' advanced media tracking platform. The tool monitors and analyzes what is being said about the league and its teams in the ever-evolving spoken media landscape. By turning data into actionable insights, SHL can stay ahead in brand management, communications, and reputation tracking.
Robin Hedqvist, SHL, commented:
"The need to stay on top of mentions, quickly be able to respond and assess the impact of what is being both spoken and written about us, has never been more important, especially in the fast-paced media climate that we see today. The tools that All Ears can provide to us are needed to stay on top and do that. It is also a key factor when we build both SHL and our 14 clubs."
About All Ears:
All Ears was founded in 2016 by Tor Rauden Källstigen and Håkan Waara. It offers a state-of-the-art AI-based SaaS solution that helps brands and organizations monitor, understand, and act on what is being said in spoken media. The company is backed by investors, including Bonnier Capital, Alfvén & Didrikson, and several private investors.
